Chris Wright, co-founder and partner at Sullivan Wright Technologies, joined KARK’s Make it Make Sense to discuss emerging online scams, the growing role of artificial intelligence (AI) in cybercrime, and practical steps individuals and businesses can take to protect themselves.

As cyber threats become more widespread and sophisticated, Chris notes that virtually anyone can be targeted. A major focus of the conversation was the rise of “ClickFix” scams, which use social engineering techniques to convince people they are completing a legitimate technical or verification step. Instead, victims may unknowingly take actions that compromise their devices or expose sensitive information.

Additional key takeaways from the Make it Make Sense interview include:

• Watch for ClickFix scams. These attacks disguise malicious instructions as legitimate troubleshooting or verification steps. Unexpected prompts asking users to perform unfamiliar actions on their devices should be treated with caution.
• AI is making scams more convincing. Cybercriminals use AI to create polished, personalized phishing emails, text messages and other communications that are increasingly difficult to distinguish from legitimate messages.
• People remain an important line of defense. Technology cannot prevent every cyberattack. Regular cybersecurity education can help employees and individuals recognize suspicious communications and respond appropriately.
• Slow down before responding. Taking a moment to evaluate an unexpected email, text, pop-up, or request can prevent a simple mistake from becoming a larger cybersecurity incident.

During the interview, Chris repeatedly emphasized that increasing cyber threats should not leave individuals or organizations feeling powerless. While attackers are adopting new technologies and refining their tactics, basic cybersecurity awareness remains highly effective. Education, thoughtful online behavior, clear workplace policies, and consistent security practices can help reduce risk and strengthen cyber resilience.